Xiaomi and JD.com have reached a strategic partnership, with Xiaomi’s omnichannel sales target of 200 billion yuan on JD.com in the next three years

Both sides will jointly promote the popularization of multi category Xiaomi intelligent hardware products and accelerate the comprehensive implementation of the “people, vehicles, and home ecosystem” strategy.

On May 13th, according to Xiaomi’s Weibo account, Xiaomi recently reached a new strategic cooperation with JD.com. Lu Weibing, partner, president, and president of the international business department of Xiaomi Group, and Xu Ran, CEO of JD.com, attended the ceremony.

It is reported that both parties have set a target of 200 billion yuan in Xiaomi’s omnichannel sales on JD.com in the next three years. At the same time, they will jointly promote the popularization of multi category Xiaomi intelligent hardware products and accelerate the comprehensive implementation of the “people, cars, and home ecosystem” strategy.

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